A beginner's guide to Sports Management - Mad About Sports

A beginner’s guide to Sports Management

Sports Management is one of the most interesting and demanding career fields that is rapidly growing in India. A quintessential textbook understanding of Sports Management would entail that it is an interdisciplinary field, drawing on aspects of marketing, law, finance, and business. This is such a rich field as it sees the culmination of sports and management and for a lot of sports fans a place where their passion can see the day of the light as a profession. Sports management is basically all about understanding and applying business and marketing techniques to the sports world. The business side of the sports industry allows workers to combine a love of sports with management skills, which can lead to a range of exciting and rewarding careers. This field is fast rising to be one of the most sought after in the coming years. 

Sports have always been a craze and passion in equal measure for Indians who really immerse themselves in the varied games that have existed since time immemorial. We can see this with respect to how India can boast of leagues like the Indian Premier League (IPL), Pro Kabaddi League, Indian Table Tennis League, ISL, Futsal to name a few among the plethora of options that manage to capture the collective attention of this sports-crazy nation. These leagues have increased overall awareness, enthusiasm, interest, exposure, and a sense of excitement about sports and have also developed a collective sense of admiration towards it. Not only that with time a huge amount of money, but name, fame, glamour, and media attention have also caught the attention of sports. 

Leagues in india
Indian Sports Leagues

Along with the growth of these leagues in India, there comes an increasing demand for professional Sports Managers who would be needed to manage the teams and conduct such tournaments. In order to make a career as a Sports Manager, passionate sports lovers like you and me try to do so by pursuing bachelor and master degrees in Sports Management which are run across some of the premier institutes in India. 

But is a degree in Sports Management actually required for someone to make a career in it?

The answer to this question is a “No, but a yes.” 

According to few highly experienced Sports Managers across the world, it has been well established that a Sports Management degree is not a mandate for those who wish to make inroads into the Sports Management industry. We’ve seen multiple instances of people who don’t necessarily have a backing in Sports Management but still end up in this field out of sheer passion and interest ending up doing really well. But still, Sports Management education is promoted across the world because it is a relatively new field and while passionate individuals know that they want to work in the Sports industry, most of them don’t have any idea on which sector of Sports Management they want to set their foot in. Basically, the degree provides a good insight as to what field suits them before they take the plunge and holistic education also becomes one of the key takeaways.

32C Sports Management

But still, we don’t have many people who sign up for degrees in Sports Management. According to a survey conducted by Mad About Sports, it was found out that the number of people who do degrees in Sports Management is only about 12% of the total number of people who are trying to make an off-the-field career in Sports. The major reason behind this abysmally low number is the skyrocketing fees which is being charged for these degrees in Sports Management. 

So, what can be the course of action ahead for students if they want to make a career in Sports Management? 

This is where an organization like Mad About Sports (MAS) comes into the picture. MAS helps students and working professionals fulfill their dream of working in the Sports Industry by upskilling them through our short-term certified courses in Sports Management. The biggest advantage with MAS is that you can pursue these courses without having to pursue a full-fledged degree in Sports Management and you don’t even have to put a stop to your other educational pursuits, your jobs, or other commitments. You can try out all our courses in Sports Management (at a very reasonable price) and choose the field in which you want to make your career. Moreover, you get to interact live with industry experts and peers like yourself who are ‘Mad About Sports’.

Mad About Sports logo
Mad About Sports

You can optimally use the short-term courses that MAS offers to up your game and niche in Sports Management. Short courses have their own edge as it provides insight and exposure to content beyond the textbooks, there is flexibility, you can learn at your own pace, you can also learn from the best in the business and the reasonable prices at which we offer our courses is certainly one of a kind. 

“You miss 100% of the shots you don’t take.” Wayne Gretzky 

There are 52 official national sports federations in India and governing bodies that are always on the lookout for professional sports managers. Moreover, with the growth of various sporting leagues across India, the demand for professional Sports Managers is bound to increase rapidly. This includes Sports Managers in the field of Analytics, Marketing, Branding, Sponsorships & Deals, Operations, Event Management, Merchandising, etc. In a nutshell, there are enough opportunities for skilled individuals in the field to realize their dream of working in the industry. 

So, with Mad About Sports upskilling you at your disposal, within the confines of your households, what’s stopping you? We are here to provide you with guidance, support, and top-notch courses. Take our courses, get the right exposure, learn the best strategies for personal branding and internship opportunities that can shape your life for a successful career in the Sports Industry. 

– Neha Shetty

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